‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods

T plague of highly processed food items is an international crisis. Even though their use is notably greater in the west, forming the majority of the usual nourishment in places such as the United Kingdom and United States, for example, UPFs are taking the place of fresh food in diets on every continent.

In the latest development, an extensive international analysis on the health threats of UPFs was issued. It alerted that such foods are leaving millions of people to persistent health issues, and urged immediate measures. Previously in the year, a global fund for children revealed that an increased count of kids around the world were obese than malnourished for the initial instance, as unhealthy snacks dominates diets, with the sharpest climbs in less affluent regions.

A leading public health expert, professor of public health nutrition at the University of São Paulo, and one of the study's contributors, says that profit-driven corporations, not individual choices, are fueling the change in habits.

For parents, it can seem as if the complete dietary environment is opposing them. “At times it feels like we have zero control over what we are placing onto our kid’s plate,” says one mother from the Indian subcontinent. We spoke to her and four other parents from around the world on the growing challenges and annoyances of providing a healthy diet in the time of manufactured foods.

In Nepal: Battling a Child's Desire for Packaged Snacks

Bringing up a child in this South Asian country today often feels like fighting a losing battle, especially when it comes to food. I cook at home as much as I can, but the instant my daughter goes out, she is encircled by vibrantly wrapped snacks and sugary drinks. She persistently desires cookies, chocolates and packaged fruit juices – products intensively promoted to children. A single pizza commercial on TV is enough for her to ask, “Is it possible to eat pizza today?”

Even the educational setting reinforces unhealthy habits. Her school lunchroom serves sugary juice every Tuesday, which she looks forward to. She is given a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and encounters a french fry stand right outside her school gate.

Some days it feels like the whole nutritional ecosystem is undermining parents who are just striving to raise well-nourished kids.

As someone employed by the an organization fighting chronic illnesses and spearheading a project called Advocating for Better School Diets, I grasp this issue profoundly. Yet even with my professional background, keeping my young child healthy is exceptionally hard.

These ongoing experiences at school, in transit and online make it almost unfeasible for parents to curb ultra-processed foods. It is not simply about the selections of the young; it is about a dietary structure that normalises and promotes unhealthy eating.

And the figures mirrors precisely what parents in my situation are going through. A comprehensive population report found that a significant majority of children between six and 23 months ate unhealthy foods, and a substantial portion were already drinking sugary drinks.

These statistics resonate with what I see every day. A study conducted in the district where I live reported that a notable percentage of schoolchildren were carrying excess weight and 7.1% were suffering from obesity, figures strongly correlated with the rise in processed food intake and increasingly inactive lifestyles. Additional analysis showed that many kids in Nepal eat sweet snacks or manufactured savory snacks almost daily, and this regular consumption is associated with high levels of dental cavities.

Nepal urgently needs more robust regulations, better nutritional atmospheres in schools and stricter marketing regulations. In the meantime, families will continue waging a constant war against junk food – a single cookie pack at a time.

Caribbean Challenges: When Fast Food Becomes the Default

My situation is a bit particular as I was compelled to move from an island in our archipelago that was ravaged by a severe cyclone last year. But it is also part of the harsh truth that is confronting parents in a area that is enduring the gravest consequences of global warming.

“The situation definitely worsens if a hurricane or volcanic eruption destroys most of your plant life.”

Before the occurrence of the storm, as a food nutrition and health teacher, I was very worried about the growing spread of fast food restaurants. Currently, even community markets are participating in the shift of a country once characterized by a diet of healthy locally grown fruits and vegetables, to one where greasy, salty, sugary fast food, loaded with manufactured additives, is the choice.

But the scenario definitely intensifies if a natural disaster or volcanic eruption destroys most of your produce. Fresh, healthy food becomes rare and extremely pricey, so it is incredibly challenging to get your kids to consume healthy meals.

In spite of having a steady job I flinch at food prices now and have often resorted to picking one of items such as legumes and pulses and meat and eggs when feeding my four children. Serving fewer meals or diminished quantities have also become part of the recovery survival methods.

Also it is rather simple when you are managing a demanding job with parenting, and rushing around in the morning, to just give the children a small amount of cash to buy snacks at school. Unfortunately, most school tuck shops only offer manufactured munchies and carbonated beverages. The consequence of these difficulties, I fear, is an rise in the already epidemic rates of lifestyle diseases such as type 2 diabetes and high blood pressure.

The Allure of Fast Food in Uganda

The symbol of a major fried chicken chain stands prominently at the entrance of a shopping center in a city district, challenging you to pass by without stopping at the takeaway window.

Many of the children and parents visiting the mall have never traveled past the borders of the country. They certainly don’t know about the historical economic crisis that inspired the founder to start one of the first worldwide restaurant networks. All they know is that the famous acronym represent all things modern.

At each shopping center and every market, there is convenience meals for all budgets. As one of the more expensive options, the fried chicken chain is considered a luxury. It is the place Kampala’s families go to mark birthdays and baptisms. It is the children’s prize when they get a favorable grades. In fact, they are hoping their parents take them there for festive celebrations.

“Mum, do you know that some people take fried chicken for school lunch,” my 14-year-old daughter, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a regional restaurant brand selling everything from cooked morning dishes to burgers.

It is the weekend, and I am only {half-listening|

Scott Murphy
Scott Murphy

Tech enthusiast and science writer with a passion for exploring emerging technologies and their societal impacts.